The other day I was refilling a soap container from a larger one. The soap container had a very small opening and I needed a funnel to help me pour. The funnel I found was very small, but I felt it would do the job. As I poured the liquid soap, I ended up pouring too fast and the liquid began to spill over the edge. As a result, I lost a lot of good soap in the sink.
Businesses and marketers use the example of a sales funnel to illustrate how they capture sales opportunities in their marketplace. The objective is to capture every viable sales opportunity. Unfortunately, most businesses have small funnels like my story. Sadly, some sales funnels are not clickfunnels special offer only small; they are outdated, have holes in them or are too plugged up to help a business capture all the sales opportunities.
I fixed my funnel by making the mouth of it wider with a sheet of paper. I doubled the amount of capture area and didn’t lose a drop of soap. In business, the impact of expanding a sales funnel opening will have the same result.
Expanding The Sales Funnel Opening Makes Selling Easier
In business, we can’t slow down the rate of opportunities. Opportunities develop in their own time. Sometimes it is fast, sometimes it seems slow. We must adopt a method of catching all the opportunities and follow up on ALL of them. This can only be accomplished by expanding our contact activities and NEVER dropping the ball on opportunities that aren’t quite ready.